T△LE TELLER CLUB

An independent label uniting cinema, sound, and literature under one orbit.
Home to △URA Digital Arts, Rife Vibes, and The Book of Immersion Soundtracks.

🎧 Curated by Sarnia de la Maré FRSA — tales told through sound.

Showing posts with label UK Feminist Artists. Show all posts
Showing posts with label UK Feminist Artists. Show all posts

Can We Fool the Algorithm? Or Are We Just Chasing Each Other in Circles?

 

Algorithm race illustration for Tale Teller Club blog article

Can We Fool the Algorithm?

Or Are We Just Chasing Each Other in Circles?

Every digital creator eventually hits that moment — the sudden, sinking realisation that the YouTube algorithm is not a benevolent librarian organising your work in neat, logical rows.
No.
It is a hyperactive octopus wildly slapping buttons in the dark while trying to sell us something.

And somewhere in the middle of this, creators like me (and you, dear reader) are trying to make sense of the chaos.

The Algorithm vs The Artist

Let’s be honest: YouTube’s algorithm feels like a moody Victorian governess.
One day it favours your drawing timelapses.
The next day it punishes your music.
Then suddenly, without warning, a six-second throwaway clip of an old punk flyer becomes your new Golden Child.

It’s not personal, of course.
It just feels personal.

I’ve watched genuine fans — real people with real curiosity — get blocked, obscured, buried, or simply not shown my content because the algorithm was having “one of its days.” And it leaves you wondering:

Is YouTube cheating me out of my own audience?
Sometimes it absolutely feels like it.

But Are We Any Better?

Before we sharpen our pitchforks, consider this:

We are just as fickle.

We click randomly.
We binge at 3 a.m.
We abandon series halfway through.
We watch videos with the sound off.
We follow trends we don’t even like.

The machine is trying to predict behaviour that we can’t even predict in ourselves.

So who’s actually chasing who?

Cat and Mouse?

Hare and Tortoise?
Or Two Mirrors Reflecting Each Other Forever?**

Creators think we’re the hare: sprinting out new content, hacking tags, redesigning thumbnails, whispering sweet nothings to the Analytics tab.

The algorithm thinks it is the hare: sprinting after trends, adjusting its knobs, tweaking its levers, desperately trying to bottle human behaviour like lightning in a jar.

But truthfully?

We’re both mice.
And we’re both cats.

Sometimes we outrun the algorithm.
Sometimes it chases us into a corner.
Sometimes we trick it — for a day.
Sometimes it tricks us — for a month.

And sometimes (most of the time), we and the Machine just stare at each other across the digital field, both pretending we understand each other.

The Real Secret: The Algorithm Doesn’t Know Who You Are

And it never will.

It doesn’t understand:
– nostalgia
– nuance
– artistry
– the emotional weight of a creative archive
– the thrill of rediscovering a forgotten performance
– the human ache behind a piece of music
– or the way a story can rise from a decade-old hard drive and ignite again

It just knows patterns.

We know meaning.
And that is our advantage.

Can We Fool the Algorithm?

Short answer: yes, but only briefly.

Long answer:
You can nudge it.
You can confuse it.
You can flood it.
You can even charm it.

But you can’t tame it.

Because the algorithm isn’t truly chasing views or engagement.
It’s chasing predictability.
And humans will never be predictable creatures.

So What Do We Do?

We keep creating.
We keep experimenting.
We build archives.
We tell stories.
We show up daily, weekly, monthly — whatever our rhythm is.

We make art that outlives the octopus in the machine.

Because long after today's algorithm has been replaced by tomorrow’s smarter, pushier, nosier version, our work will still be there — still clicking, still resonating, still being discovered.

The algorithm is temporary.
The artist is not.

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Twisted Market at Brighton Fringe Countess of Brighton and Hackney Fashion Launch

 

Minge Fringe extended show due to popular demand, Archive Flyer

THE COUNTESS OF BRIGHTON & HACKNEY cafe and shop launch party Archive Flyer

 

NotWiki at the Tale Teller Club

 

🌀 The Tale Teller Club NotWiki

A living, laughing archive of the improbable, the glamorous, and the true (mostly).

Welcome to the NotWiki, the unofficial-official chronicle of the Tale Teller Club multiverse — a tangled network of real artists, alter egos, archives, and creative conspiracies.
Unlike ordinary encyclopedias (written by people with too much time and too few sequins), this one grows as fast as the story does.

Here you’ll find entries that almost sound factual — because they are — but they’re also part myth, part memory, and part midnight-blog-madness. Every name, place, and project links somewhere surprising.

🧭 Start Here

📚 What Makes This a NotWiki

Because the Tale Teller world doesn’t fit neatly in boxes.
Some entries are essays, some are gossip with footnotes. Others are just fragments rescued from hard drives, gig posters, or memory. If Wikipedia is the library, NotWiki is the back room where the stories actually happened.

🕰️ Coming Soon

  • Brighton Arts Club Archives (2007 – 2014)

  • Goddamn Media & Full Bloom Podcast

  • Immersion Project Timelines

  • Mills & Swoon Romance Index

  • Rebel Queens Music Anthology

💬 Contribute or Connect

If you were there — on stage, behind the camera, or in the crowd — your memories count too.
Send in your story, your photo, your scandal, or your correction (we’ll ignore it lovingly).

📮 Contact: Use the box on the landing page
🔗 Main Site: www.taletellerclub.com
🎧 Listen: 💋 FULL BLOOM
🛍️ Shop: Merch at Redbubble





Tale Teller Club NotWiki

Tale Teller Club NotWiki page.

Tale Teller Club

Experimental arts and publishing network founded by Sarnia de la Maré FRSA, integrating music, fiction, visual art and digital archives under a single creative banner.

Overview

The Tale Teller Club originated as a cross-disciplinary collective combining sound art, narrative literature and independent broadcasting. Established in the early 2010s following the Brighton Arts Club era, it evolved from Sarnia de la Maré’s previous ventures—Goddamn Media and Pasha du Valentine Radio—into a formalised creative ecosystem linking music production, publishing, and visual culture.

Core Activities

  • Publishing Imprints: Mills & Swoon (romance fiction), Know Your Subject (concise non-fiction), and Tale Teller Kids (inclusive children’s books).
  • Music & Performance: releases by iServalan, Immersion Static podcast soundtracks, and live multimedia events originating from Brighton Arts Club.
  • Film & Moving Image: production of experimental videos and 360° immersive works distributed through AURA Digital Gallery and the 916 Cinema channel.
  • Archives & Digital Heritage: cataloguing past radio shows, performances and artworks within the NotWiki Project.

Associated Projects

Politica UK

Satirical illustration and alternative press imprint derived from Goddamn Media’s broadcast roots.

The Tale Teller Vault

Digital storefront for books, music and collectible media by Sarnia de la Maré and collaborators.

Tale Teller Kids

Educational and neurodiverse-aware division producing inclusive stories, workbooks and YouTube content.

Philosophy

The Club operates on a belief that storytelling and sound are acts of agency. Its projects often merge art and activism, exploring neurodiversity, gender identity, environmentalism and technology through a multidisciplinary lens. The motto “Books, Beats & Broadcasts” reflects its commitment to hybrid forms of expression that move fluidly between literature, music and film.

Timeline

  • 2009–2012: Goddamn Media broadcasts and Brighton Arts Club live events.
  • 2013: Founding of Tale Teller Club Press as a publishing imprint.
  • 2015–2020: Expansion into podcasting and digital music releases.
  • 2021–Present: Launch of AURA Digital Gallery, Immersion Static series and Tale Teller Vault storefront.

See Also











Sarnia de la Mare

NotWiki Page for Sarnia de la Maré (Pasha du Valentine) (iServalan)

Comprehensive artist archive for Sarnia de la Maré FRSA — also known as Pasha du Valentine and iServalan — featuring verified press coverage, punk origins, Brighton Arts Club history, and official citations.

Quoted from i-D magazine ......“I was definitely rejecting feminine beauty ideals. I hated the passivity of the status quo female look,” she recalls of the motivation for her punk beauty manifesto. “I hated the sameness, the normality, the lack of imagination. Most of all I detested the lack of power… The ‘come get me fluffy rabbit’ look.”

This NotWiki page is an archival record for the artist and writer Sarnia de la Maré FRSA and her performance identities Pasha du Valentine and iServalan. It collates names, aliases, key cultural contexts, and links to external sources, interviews, and media coverage.

Feminist Artistic Practice

Sarnia de la Maré FRSA is recognised as a British feminist artist whose work spans punk-influenced performance, digital moving image, autobiographical feminist narrative, and community-led creative activism. Emerging from the radical 1980s DIY punk scene and later founding Brighton Arts Club, de la Maré’s practice interrogates power, gender, subculture and female agency through experimental media, alter-egos, and countercultural archives. Her long-standing personas — including Pasha du Valentine and the Countess of Brighton and Hackney — function as feminist critiques of class, sexuality, beauty politics, and patriarchal artistic structures. Her ongoing work combines digital storytelling, performance, erotic art history, and punk aesthetics to challenge traditional ideas of femininity and creative authority in the UK arts landscape.

Names, Aliases & Identities

Birth / family / married names: Pembleton-Fraser, Apps, Farmer, de la Maré, du Valentine
Professional / performance identities: Sarnia de la Maré FRSA, Pasha du Valentine, Countess of Brighton and Hackney, iServalan
Nicknames: Sar (early punk ID), Pasha, Countess

Early Adult Years & Memorial Works

During the early 1980s, Sarnia de la Maré shared accommodation in a Bloomsbury, London squat with Steven Sinclair, a young man later tragically killed by serial murderer Dennis Nilsen. The loss profoundly affected the London punk community and King’s Road punks, inspiring subsequent creative works that sought to restore his individuality and dignity.

De la Maré later wrote a poem in his memory, which she has been developing into a song and performance piece reflecting on compassion, vulnerability, and the overlooked victims of social neglect and drug abuse. This work forms part of her continuing exploration of how art can reclaim human narratives from sensationalised crime history.

London Punk Housing Co-operative (1980s)

Associated with: Pasha du Valentine (Sarnia de la Maré FRSA), Polemic, DIRT, and the South London DIY scene.

  • Sarnia de la Maré (Pasha du Valentine) — visual artist, writer, and performer later known for Brighton Arts Club, Goddamn Media, Tale Teller Club, and associated projects.
  • i-D Magazine – “If punk never dies, then how does it age?”
    International culture magazine feature on punk identities and ageing. 
    Read on i-D
  • Members of Polemic — South London anarcho-punk band; active in local gig circuits, often linked with Crass-inspired collectives.
    See external source → Polemic on AnarchoScene Blog
  • Members of DIRT — influential UK anarcho-punk band, part of the wider scene context.
    Contextual reference → DIRT on Punk Fandom
  • Other residents included independent photographers, poets, and sound experimenters who participated in local benefit gigs and political gatherings across London and the South Coast.

Cultural Context

The Co-operative embodied the DIY ethics of the early 1980s punk movement — shared housing, mutual support, and collaborative art and music-making. Rehearsals and recording sessions frequently took place within the flats, with visiting bands staying overnight en route to gigs across London and the South Coast.

The group’s ethos anticipated later creative collectives such as the Brighton Arts Club, founded by Sarnia de la Maré in the 2000s, which became a hub for experimental music, performance, and visual art.

Press, Interviews & Media Coverage (Selected)

The following independent sources document Sarnia de la Maré FRSA / Pasha du Valentine’s public work as an artist, designer, performer, and cultural figure. They are listed in order of Wikipedia notability weight, with the most authoritative sources first.

  • i-D Magazine – “If punk never dies, then how does it age?”
    International culture magazine feature on punk identity. Identifies de la Maré as a “Brighton-based artist Countess Pasha du Valentine.”
    Read on i-D
  • The Argus – “Model pets in the frame of new Brighton club”
    Coverage of Brighton Arts Club activities.
    Read on The Argus
  • The Argus – “Brighton artist: squatters beat me up” (2012)
    Independent reporting describing de la Maré as a “Brighton artist.”
    Read on The Argus
  • The Argus – “No-booze bar set to draw in punters…”
    Article on Brighton Arts Club’s events programme.
    Read on The Argus
  • Silver Magazine – “The 50plus fashionistas”
    Lifestyle feature listing de la Maré (as Pasha du Valentine) and identifying her as an artist and designer.
    Read on Silver Magazine
  • Silver Magazine – “The Towering Strength of Amazons”
    Cultural feature referencing de la Maré.
    Read on Silver Magazine
  • Futures Venture Foundation – Handbook 01 (Interview)
    Two-page interview with de la Maré/Pasha du Valentine (pp. 28–29).
    Issuu version · PDF
  • The Latest TV – Brighton Pride 2010
    Television coverage including Brighton Arts Club activity.
    Watch on The Latest TV
  • Alternative Arts & Culture – Audio Feature
    Radio/podcast segment discussing Brighton’s cultural scene featuring de la Maré.
    Listen on SoundCloud
  • Smore – “The Countess of Brighton and Hackney” Bulletin
    Digital bulletin featuring the ongoing performance persona.
    Read on Smore
  • IMDb – Film/Video Credit
    Database listing associated with de la Maré’s media work.
    View on IMDb
  • Amazon Music – “Countess of Brighton and Hackney” Podcast Episodes
    Archived podcast episodes under the Pasha du Valentine persona.
    Listen on Amazon Music
  • Spreaker – “Full Bloom with Pasha du Valentine”
    Podcast archive curated by Tale Teller Club Press.
    Listen on Spreaker

Photographic & Moving-Image Archives

Pasha du Valentine / Sarnia de la Maré — Archival portraits, performance stills, and creative documentation.

Curated by Tale Teller Club Press · Hosted on Flickr.

Photographic archives on Flickr
Direct link: https://flic.kr/ps/3hap7L


How to Cite This Page

This NotWiki entry serves as an official, centralised archive curated by Tale Teller Club Press, documenting the public work, interviews, press coverage, and cultural contributions of Sarnia de la Maré FRSA (also known as Pasha du Valentine and iServalan).

Preferred citation format:

Sarnia de la Maré FRSA (2025). NotWiki: Archival Page for Sarnia de la Maré / Pasha du Valentine / iServalan. Tale Teller Club Press. Available at: https://taletellerclubpress.blogspot.com/ (accessed: ).

For academic, journalistic, or biographical use, this page may be referenced alongside the external independent sources listed above (The Argus, Futures Venture, ITV/The Latest, SoundCloud, IMDb, etc.).

For Wikipedia editors: This page is an unofficial supplementary archive and should be used only as a supporting external link, not as a primary source.

#BritishFeministArtist #FeministArt #PunkFeminism #UKArtists #FeministPerformance 

#SarniaDeLaMare #PashaDuValentine #CountercultureArtist #BrightonArtist #DigitalFeministArt

Pierre de la Mare

 Coming Soon.

Pierre de la Mare, photographer and writer.

Dennis de la Mare

 Coming soon.

Dennis de la Mare, poet.

AURA Digital Gallery Announcement Press Release for Immediate Distribution

 


🗞️ Press Release for Immediate Distribution

AURA Digital Gallery announces the forthcoming launch of a new art format pioneered by Sarnia de la Maré FRSA — the Embedded Digital Exhibition. The inaugural release, The Pasha Years — Retrospective Photography Gallery Vol. 1, presents an entirely self-contained museum experience: every image, poem, and moving-image work exists within the book itself, requiring no internet connection or external hosting.

This innovation marks a decisive step forward in sustainable digital art. By merging curation, publication, and preservation, de la Maré eliminates the dependency on online platforms and ensures the long-term survival of her works. Each edition functions simultaneously as a collectible object and an archival record.

Pre-registration and media inquiries:
📩 taletellerclub@gmail.com
🌐 https://digitalaura.art/embedded-gallery

Ends